As a founder of an early stage startup you need to be able to wear many hats. Yesterday you had to be a UX Designer, today a Product Manager, tomorrow a Product Developer and so on. This article is for the day when you need to be a Product Manager and offers a visual tool [...]
Recently at NEXT Berlin conference, I had the pleasure to discuss with Thomas Kiessling, Chief Product and Innovation Officer at Deutsche Telekom about future technologies, markets and business opportunities led by big data and machine to machine. We are entering the era of the Internet of Things. Be prepared for connected cars, smart homes etc. And all these [...]
This article is based on the story shared with me by Marius Chis, Co-founder and CFO for Hack a Server – Crowd Source Audit Platform for Manual Web Security Testing. In July 2012, HackaServer had a product ready to meet its market. The link between had to be made through payments, which led the team [...]
Excerpts from my interview for Girls in Tech Romania, event where I will speak tomorrow. Irina: You are a woman in a field of men. What are the advantages and disadvantages of being a “Girl in Tech”? Adelina: I take it as an unfair advantage. We are not many women in this field, so media and [...]
TODAY’S LEAN WAY Push and Pull strategies usually refer to the point of Product Launch. If the entrepreneur built a product based on his vision and estimates of what people want and then releases it and promotes it – that is Push. If the entrepreneur build a product based on customer research, doing interviews about needs and [...]
Forget screens and discover the Internet of Things, that you can design, manufacture and distribute yourself now. Not only internet economy can be bottom-up and collective, but manufacturing too. Chris Anderson announces the beginning of the third Industrial Revolution (that we will witness in the next 10 years) in his recently released book, Makers. Greetings to [...]
Got to love how people discuss intensively about Google Plus, while missing the point. Is just like in the beginning when Google was seen just as a search engine, while missing to predict the smart turn into the biggest player in the online advertising industry. In 2010, Google had 44% of global online advertising revenues, [...]
(This is the first post from a series on entrepreneurship conspiracy.) Of course they promote and encourage entrepreneurship. They = the smart people from big companies, followed by smart media. Then there are just sheeps, but we don’t talk about them here. Think about it. Their option A: They employ you. They have to pay [...]
“A lot of people in our industry haven’t had very diverse experiences. So they don’t have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem.” Steve Jobs (quote from which I guess that Steve was also a Little Prince book fan - ”Caminando en línea recta [...]
We have assisted lately to the valuations of different social networks (and we are talking about billions here) and some argue that this value mainly belongs to the users, to the value they create and share. I have discovered last week at Next Conference in Berlin a new rising social network (www.mycube.com) that promises very [...]
People usually don’t like changes. They get used to something and find any new version of it uncomfortable for a while (until they get used again) even if it is a better one. Today, Facebook made (again) a change in terms of appearance – they call it “the new profile”. Is not their first time [...]
