I believe the world can be a better place through technology development and entrepreneurial mindset, and I am therefore set to contribute through my work to their evolution.
What I’ve been up to
In my 7 years of international experience in Business Management with a specialisation on Marketing Management, I have:
- founded and developed two startups
- led digital marketing for Software-as-a-Service technology companies
- worked with Fortune 500 companies from a top marketing agency side
- founded a non-profit organisation fostering youth entrepreneurship
As a data-driven marketeer with a passion for technology, I use analytics and marketing automation to measure marketing’s contribution to the business goals and to get insights into how to optimise the funnel and its conversion rates.
Being a fan of Inbound Marketing, I have used it as a main acquisition channel for several organisations and brought outstanding results. I’ve also written a book for startups and plenty of articles on entrepreneurship and technology.
Specialties: inbound marketing, content marketing, marketing automation, digital marketing strategy, integrated marketing, B2B marketing, consumer marketing, tech startups, SaaS
I am currently based in Singapore and have previously lived in Bucharest, Brussels, Berlin, Lisbon, and Kuala Lumpur.
Find out more on my LinkedIn profile:
Ways to get in touch
For business enquiries and events invitations, you can reach me by email:
mail [at] adelinapeltea.com
Or follow me on twitter for curated content about tech entrepreneurship & marketing